Cookie-Richtlinie

Cookie-Richtlinie

What are cookies?

Cookies (literally „cookies“) are small text files that store different types of information about the user who is visiting a website, such as its location, the device from which it connects (PC, smartphone, tablet ..), the browser that uses it, its authentication data, browsing preferences, etc … but can also store data on its habits and personal choices: the latter information that can be used afterwards to track a profile of the individual consumer.

Cookies are small text files that the sites visited by users send to their terminals, where they are stored before being re-transmitted to the same sites on the next visit. The text stores information that the site is able to read when it is consulted at a later time. Some of these cookies are necessary for the proper functioning of the site, others are useful to the visitor because they can safely store, for example, the user name or the language settings.

More specifically, two macrocategories of cookies are distinguished:

„Technical“ cookies
strictly necessary for the functioning and use of the web service, they are used to collect information in aggregate form on site visits.Among these we have:

  • navigation cookies (or session cookies)
  • authentication cookies (for example, user input and password)
  • personalization cookies (for example, related to saving preferences activities)
  • functionality cookies (for example, saving the shopping cart or language / currency preferences)
  • analytics cookies (ie statistical, considered technical if used by the manager to collect data in aggregate form (= without collecting IP addresses), the number of users and how they visit the site)
  • cookie flash player (if they do not exceed the duration of the session)

etc …

Technical cookies are intended to enable functions without which it would not be possible to use the SITE in the best way.
These cookies allow the operation of procedures based on several steps (more subsequent pages, such as a contact request), to keep track of the user’s choices on the contents of the SITE to be displayed and the features to be activated or deactivated.
Included in the scope of technical cookies are those used to statistically analyze accesses or visits to the site, also called „analytics“, which only pursue statistical purposes and collect information in aggregate form without the possibility of identifying the individual user.
Cookies analytics may also be third-party cookies (Google Analytics) for which reference should be made, for further information, to the privacy of the respective owner.

„Profiling“ cookies
serve to outline the user’s profile and send targeted advertising, such as:

  • first or third party advertising profiling cookies;
  • retargeting cookies;
  • social network cookies;
  • statistical cookies managed completely by third parties

These are the cookies used to track the user’s browsing on the web and create profiles on his tastes, habits, choices, etc. With these cookies, advertising messages can be transmitted to the user’s terminal in line with the preferences already expressed by the same user in the online navigation.This site does not use profiling cookies.

Third-party cookies

The SITE uses some external features or contains some external links with the aim of improving integration with third-party sites commonly used (eg Facebook, Google, Twitter, etc.) sharing buttons.
These features and links may determine the use of third-party cookies for which you refer to the specific privacy published on the individual sites.
Browsing in the WEBSITE will be downloaded cookies called „technical“ , necessary for the use of the site: in particular, the user gives consent to the installation of this type of cookie continuing browsing the site, selecting a link or confirming the short notice proposed in the banner at the first access to the site.

Browsing the WEBSITE will also be downloaded third-party cookies , linked to other websites that may be consulted by the user through links: browsing the site will, in fact, be redirected to functions of other sites, which in turn use cookies and for the what the relevant policy will do. Eg:

Google: we inform you that Google may install cookies for technical purposes and to detect preferences on the use of this service.
For more information see the privacy policy of Google .

Google DoubleClick: we inform you that Google DoubleClick may install cookies to detect preferences on the use of this service.
For more information, see the Google DoubleClick privacy policy.

Google Maps : where there are interactive maps provided by Google on the pages of this site, we inform you that Google may install cookies to detect information and preferences related to this service.
For more information see the privacy policy of Google .

Google plus : where there are contents published on GooglePlus, we inform you that Google Plus may install cookies to detect preferences on the use of this service.
For more information see the privacy policy of Google and Google plus.

YouTube : where there are contents published on Youtube, we inform you that Youtube may install cookies to detect preferences on the use of this service.
For more information, see the YouTube privacy policy.

Facebook : where there are multimedia content published on Facebook, we inform that Facebook may install cookies to detect preferences on the use of this service. For more information see the privacy policy of Facebook.

Twitter : where there are tweets (widgets) published on Twitter, we inform you that Twitter may install cookies to detect preferences on the use of this service.
For more information, see the privacy policy of Twitter.

Linkedin: where there are contents published on Linkedin, we inform that Linkedin may install cookies to detect preferences on the use of this service. For more information, see the Linkedin privacy policy.

Pinterest: where there are contents published on Linkedin, please note that Linkedin may install cookies to detect preferences on the use of this service.
For more information, see the privacy policy of Pinterest

Instagram: where there are contents published on Linkedin, we inform that Linkedin may install cookies to detect preferences on the use of this service.
For more information see the privacy policy of Instagram

The same applies to any other links to third-party sites, to which the related policies will refer.

Browsing the WEBSITE will also download Google Analytics cookies , exclusively for technical and statistical purposes.
The cookies in question collect information in aggregate form in order to monitor and analyze access to the pages of the site: the information generated by the cookie on the use of the website are communicated to Google Inc. For more information, please refer to the privacy policy of Google Inc.

Browsing in the WEBSITE will be sent information to Facebook through the corresponding PIXEL TAG or through the pixel of conversion of Facebook conversions : it is a JavaScript code that inserts a 1 × 1 pixel image almost invisible in the WEBSITE, which sends a message to Facebook when someone visits a page or performs an action.
When a visitor loads the page in question, the code tells Facebook that a conversion has been made: in this way, Facebook compares the conversion event with the group of people who viewed and / or clicked on the listing, allowing owner of the site to use useful information to determine the return of his advertising investment.
Conversion tracking also helps to show ads to people who may be converting to Facebook.
For more information see the privacy policy of Facebook.

By browsing the WEBSITE you are consenting to the use of cookies in accordance with this Policy , remembering that cookies stored on your device’s hard disk can be deleted at any time.
If you do not consent to the use of cookies in this way, you may decide not to use our site or disable the use of cookies, following the instructions provided by each browser: Internet Explorer , Chrome , Firefox , Opera , Safari , etc … remember, however, that setting the browser by disabling cookies could affect your browsing experience on websites.

Disabling cookies
It is possible to disable cookies using the options provided by your browser.
Below are some examples of the most common browsers.

Internet Explorer
– Select Tools on the menu bar
– Click on Internet Options
-Click on the General tab, which is located under „Browsing history“ and click on „Delete“

Firefox
– Select Tools on the menu bar
– Click on Options
– Click on the Privacy tab
– Click on „Cancel now“
– Select „Cookies“
– Click on „Delete personal data now“

Google Chrome
– Click on the wrench icon in the upper right corner of the browser
– Click on „Options“
– Click on „Stuff by smanettoni“
– Click on the „Content settings“ button in the Privacy section
– Click on the „Clear browsing data“ button

Safari
– Go to the Safari menu (icon at the top right of the browser) and select Preferences
– In the pop-up window that opens, select the Security icon (shaped like a padlock)
– Under the „Accept cookies“ item, select the „Never“ button